Yep and as it turns out calling the people who are you know patriotic and actually proud to he American. Something as vile as Nazis for years tends to make those same people not really be inclined to fight for you. I mean who knew that calling kids whis grandfather's stormed Normandy and kicked the SS in thier teeth Nazis would piss them off?
It's worse than that, though, is the thing, and the leadership know it.
The US military relied too long on nostalgia and left over patriotism from WW2 for PR; they are still trotting out 100+ year old vets to sporting events to try to drive up recruiting numbers.
One of my grandfathers serve in the USAAF in the war on training B-25 crews; he counted down the days, hours, and minutes till he was able to leave the military, and turned down West Point appointment's twice. "Tired of taking orders from people dumber than me." was a big part of it, and the leadership and culture in the military hasn't gotten any better from what I've seen.
Young people won't take orders from people who they know are idiots anymore, no matter what rank they've attained, and DoD/DC leadership have been shown to be clowns of the highest order repeatedly since WW2.
The US military beat the Nazi's, but left Stalin and Mao alive, and when people like Patton tried to wake people to the danger and actually fight the Soviet influence, they were sidelined/offed in an 'accident', and even Eisenhower didn't have the guts to let MacArthur do what needed to be done in Korea to win.
DC won't even let the US military 'win'/finish a fight with the forces they have now, adding more forces won't change it, and no recruiter PR spin can deflect these realities either.
The US is a heavily armed banana republic that exports Hollywood and Raytheon; the illusions otherwise no longer hold up, no matter what the DoD wants to pretend for recruiting purposes.