There's another element to it; good memes work by making clever reference to Truth.
And that's something that the political left cannot abide, because it is something that at best they only have glimmers of, at best. The few leftists you find who can do some memeing, are generally the ones who aren't all the way down the rabbit hole, and, ironically enough, tend to be the remaining libertarian/left types.
I'm not sure what which side this meme falls under as I'm not sure if this is an actual Jordan Peterson quote or left wing straw man of Jordan Peterson or if maybe I'm just an idiot.
Are we so brow beaten that the mere act of NOT doing a Amber Turd on someone's head considered a virtue now?