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Small time creators have flooded everything online with new ones showing up everyday. They do not make YouTube different from any other site like Tick Tok. That is one of the reasons that YouTube can do what they do. They pay just enough to hook people for a while. Then pay the fewer big names...

The argument that small creators are YouTube money makers has always felt weak to me. If you look at the numbers it is things like music videos that are one of the biggest draws. A new Katy Perry video will bring in more veiws and money then most creator's enitre library. While a critical mass...

A lot of it comes from the money. It takes a huge amount of veiws for ads to bring in any amount of money. Which means that YouTube favors larger companies or even smaller studios made up of individual content creators. Especially snice the wild west days of internet targeted ads is gone. A lot...